{"id":6169,"date":"2023-10-10T10:00:52","date_gmt":"2023-10-10T08:00:52","guid":{"rendered":"https:\/\/ontherocksmedia.nl\/?post_type=e-landing-page&#038;p=6169"},"modified":"2023-11-16T15:49:46","modified_gmt":"2023-11-16T14:49:46","slug":"algorithm","status":"publish","type":"kennisbank","link":"https:\/\/ontherocksmedia.nl\/en\/kennisbank\/algoritme\/","title":{"rendered":"Algorithm"},"content":{"rendered":"\t\t<div data-elementor-type=\"landing-page\" data-elementor-id=\"6169\" class=\"elementor elementor-6169\" data-elementor-post-type=\"kennisbank\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36f4071a e-flex e-con-boxed e-con e-parent\" data-id=\"36f4071a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-28cef956 animated-fast e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"28cef956\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5aba7e9e elementor-widget__width-initial exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"5aba7e9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Algoritme<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-33349182 e-con-full e-flex e-con e-child\" data-id=\"33349182\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;position&quot;:&quot;absolute&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c1087b7 elementor-widget__width-initial elementor-absolute exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"7c1087b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bba52be elementor-widget__width-initial elementor-absolute exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"6bba52be\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-577ab520 elementor-widget__width-initial elementor-absolute exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-invisible elementor-widget elementor-widget-image\" data-id=\"577ab520\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_blur_effect&quot;:&quot;yes&quot;,&quot;motion_fx_blur_direction&quot;:&quot;in-out&quot;,&quot;motion_fx_blur_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:71,&quot;end&quot;:100}},&quot;motion_fx_range&quot;:&quot;viewport&quot;,&quot;_animation&quot;:&quot;fadeInRight&quot;,&quot;motion_fx_blur_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:7,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;widescreen&quot;,&quot;desktop&quot;,&quot;laptop&quot;,&quot;tablet&quot;,&quot;mobile_extra&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1690\" height=\"1778\" src=\"https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/04\/Outline-blub.png\" class=\"attachment-full size-full wp-image-2288\" alt=\"\" srcset=\"https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/04\/Outline-blub.png 1690w, https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/04\/Outline-blub-285x300.png 285w, https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/04\/Outline-blub-973x1024.png 973w, https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/04\/Outline-blub-768x808.png 768w, https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/04\/Outline-blub-1460x1536.png 1460w\" sizes=\"(max-width: 1690px) 100vw, 1690px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0fe4dfd e-flex e-con-boxed e-con e-parent\" data-id=\"0fe4dfd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-71f8fea exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"71f8fea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Betekenis: Algoritme<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62deea3 exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"62deea3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ook wel: <em>ranking protocol<\/em> en <em>sorteermachine<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f919a1c elementor-widget-widescreen__width-initial exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"f919a1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Een <strong>algoritme<\/strong> in de context van <strong>zoekmachines<\/strong> verwijst naar de complexe set regels en procedures die worden gebruikt om webpagina&#8217;s te rangschikken op basis van relevantie voor bepaalde zoekopdrachten. In de wereld van <strong>online marketing<\/strong> en <strong>SEO<\/strong>, is dit de ruggengraat waarmee zoekmachines zoals <strong>Google<\/strong> bepalen welke pagina&#8217;s bovenaan de <strong>organische resultaten<\/strong> worden weergegeven.<\/p><p>Het begrijpen van zoekmachine-algoritmes is cruciaal voor iedereen die zich bezighoudt met website-optimalisatie. Omdat deze algoritmes regelmatig worden bijgewerkt in de vorm van updates (denk aan de bekende <strong>Penguin update<\/strong>), is het belangrijk om op de hoogte te blijven van de nieuwste veranderingen. Dit zorgt ervoor dat een website voldoet aan de beste praktijken en voorkomt mogelijke straffen die de <strong>SEO-waarde<\/strong> kunnen verminderen.<\/p><p>Echter, het is essentieel om te onthouden dat algoritmes vooral zijn gericht op het verbeteren van de <strong>gebruikerservaring<\/strong>. Ze zijn ontworpen om de meest relevante en waardevolle inhoud aan zoekers te presenteren. Dus, in plaats van te proberen het algoritme te &#8220;verslaan&#8221;, is de beste strategie voor <strong>online marketeers<\/strong> en website-eigenaren om zich te concentreren op het bieden van kwalitatieve en relevante inhoud voor hun doelgroep.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-552f9561 e-flex e-con-boxed e-con e-parent\" data-id=\"552f9561\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-205d5f0b elementor-widget__width-initial elementor-absolute exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"205d5f0b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"804\" height=\"797\" src=\"https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/03\/OTR-Blow-1.png\" class=\"attachment-full size-full wp-image-130\" alt=\"\" srcset=\"https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/03\/OTR-Blow-1.png 804w, https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/03\/OTR-Blow-1-300x297.png 300w, https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/03\/OTR-Blow-1-150x150.png 150w, https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/03\/OTR-Blow-1-768x761.png 768w\" sizes=\"(max-width: 804px) 100vw, 804px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e50f15a elementor-widget__width-initial elementor-absolute exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"2e50f15a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"804\" height=\"797\" src=\"https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/03\/Blokjes-otr.png\" class=\"attachment-full size-full wp-image-158\" alt=\"\" srcset=\"https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/03\/Blokjes-otr.png 804w, https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/03\/Blokjes-otr-300x297.png 300w, https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/03\/Blokjes-otr-150x150.png 150w, https:\/\/ontherocksmedia.nl\/wp-content\/uploads\/2023\/03\/Blokjes-otr-768x761.png 768w\" sizes=\"(max-width: 804px) 100vw, 804px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1ce77b9 e-flex e-con-boxed e-con e-parent\" data-id=\"1ce77b9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5225cf0e e-flex e-con-boxed e-con e-child\" data-id=\"5225cf0e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6a7f1262 e-con-full e-flex e-con e-child\" data-id=\"6a7f1262\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-605e9d8f e-flex e-con-boxed e-con e-child\" data-id=\"605e9d8f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b5b0a7b elementor-widget__width-auto exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"4b5b0a7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Word elk kwartaal slimmer.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44ef5b9f elementor-widget__width-initial elementor-widget-widescreen__width-initial exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"44ef5b9f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Meld je aan voor de On The Rocks nieuwsbrief en krijg toegang tot exclusieve inzichten, creatieve inspiratie en de laatste trends in onze branche.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c03e0e0 exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"1c03e0e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"text-decoration: underline; color: #000000;\"><span><strong><a style=\"color: #000000; text-decoration: underline;\" href=\"mailto:hello@ontherocksmedia.nl\">hello@ontherocksmedia.nl<\/a><\/strong><\/span><\/span><br \/><span style=\"color: #000000;\"><strong><a style=\"color: #000000;\" href=\"tel:085 - 060 0290\">085 \u2013 060 0290<\/a><\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de50bf7 e-con-full e-flex e-con e-child\" data-id=\"de50bf7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f752b04 elementor-widget__width-initial elementor-absolute exwb-magnet-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"1f752b04\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Algoritme Betekenis: Algoritme Ook wel: ranking protocol en sorteermachine Een algoritme in de context van zoekmachines verwijst naar de complexe set regels en procedures die worden gebruikt om webpagina&#8217;s te rangschikken op basis van relevantie voor bepaalde zoekopdrachten. In de wereld van online marketing en SEO, is dit de ruggengraat waarmee zoekmachines zoals Google bepalen [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"menu_order":0,"template":"","format":"standard","meta":{"footnotes":""},"categorie":[],"class_list":["post-6169","kennisbank","type-kennisbank","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/ontherocksmedia.nl\/en\/wp-json\/wp\/v2\/kennisbank\/6169","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ontherocksmedia.nl\/en\/wp-json\/wp\/v2\/kennisbank"}],"about":[{"href":"https:\/\/ontherocksmedia.nl\/en\/wp-json\/wp\/v2\/types\/kennisbank"}],"author":[{"embeddable":true,"href":"https:\/\/ontherocksmedia.nl\/en\/wp-json\/wp\/v2\/users\/2"}],"version-history":[{"count":9,"href":"https:\/\/ontherocksmedia.nl\/en\/wp-json\/wp\/v2\/kennisbank\/6169\/revisions"}],"predecessor-version":[{"id":6178,"href":"https:\/\/ontherocksmedia.nl\/en\/wp-json\/wp\/v2\/kennisbank\/6169\/revisions\/6178"}],"wp:attachment":[{"href":"https:\/\/ontherocksmedia.nl\/en\/wp-json\/wp\/v2\/media?parent=6169"}],"wp:term":[{"taxonomy":"categorie","embeddable":true,"href":"https:\/\/ontherocksmedia.nl\/en\/wp-json\/wp\/v2\/categorie?post=6169"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}